In a bid to encourage visitation to the Riverina through the accommodation search and booking engine WOTIF, Riverina Tourism have partnered with Riverina Wine Grapes Marketing Board to promote the romance of wine in a rural landscape. 

This 4-week promotion across the nation is an investment of $50,000, expected to reach over 1.5 million potential travellers. It is scheduled to start on 24th August 2015. Riverina Tourism has welcomed the participation and dedicated management of the region's operators to create unforgettable experience bundles for this campaign. Bookings can be made through the Riverina Tourism website, Accommodation page, with the green WOTIF motif link to the campaign.

The Riverina boasts a timeless heritage in winemaking, wine production and farming families, including world-renowned Griffith and Leeton winemakers. Their stories are diverse and interesting and are an important ingredient in their wine produce. With one in four glasses of Australian wine made in the Riverina, the industry is now embarking on a campaign to captivate the wine-lover market with their Riverina Wine Collective. For more information click HERE.


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