Combining culture with eat and drink opportunities has proven the key to a successful 'foodie' festival event. With a menu of over 100 events across towns and cities in the Riverina, visitors to the region can indulge in street festivities, music, food stalls, fine dining, 'meet the maker' events and tasting experiences everyday throughout October. Friday's launch event, 'A night in Paris at the Roxy' in Leeton is set to bring industry, business, local food-lovers and visitors alike to a onc...
Riverina Tourism and its 17 member councils have invested in the WOTIF accommodation campaign with an investment of $50,000 over a 4 week period to expose the Riverina profile to over 3 million people, encourage engagement with this audience, and convert their interest to overnight stays in the Riverina. This year, the Riverina's landing page in the WOTIF campaign highlights the region's food, wine and rural tourism experiences, trails and attractions. Via the Wotif and Expedia marketing cha...
Book your ticket to the most sought-after event on the Taste calendar! Taste Riverina Festival will launch on Friday 2nd October, with "a night in Paris at the Roxy", Leeton. Guests will be treated to a night of tantalising delights at the Leeton Roxy Theatre by renowned French chef, Eric Pages, from highly acclaimed Pages on Pine Restaurant. Mingle and enjoy a delicious tapas style menu showcasing local produce, Lillypilly Estate, Toorak Wines, and Barellan Beer. Tickets are $55 per person....
The region's Visiting Friends and Relatives campaign, Reunite in the Riverina, has reached over 200,000 audience on social media so far, and expected to increase its audience with the campaign building to nearly 400,000 by the middle of October. The timing of this campaign coincides with school holidays, the October long-weekend and Taste Riverina Festival during October. Nearly 100 entries have been received as online registrations, promoting the prize of the Ultimate Long Lunch for the ent...
Minister for Trade, Tourism and Major Events Stuart Ayers said NSW is set for a tourist boon, with a record $176 million allocated to tourism and major events in the NSW 2015-16 Budget. "This Budget secures the continued delivery of new initiatives which have seen NSW lead Australia in visitor numbers, visitor nights and visitor expenditure, and will enable us to deliver new events and sustained growth in the years to come." Mr Ayers said. "The NSW Government's tourism and major events agenc...
Riverina Regional Tourism (RRT) is looking for three enthusiastic and experienced people to join its Board as a Director and help develop the region’s tourism industry. RRT, the region’s key tourism body, facilitates and coordinates tourism industry development and marketing activities for the Riverina, with Directors helping to set the strategic direction of the organisation. RRT is comprised of 17 Local Government bodies who recognise the importance of tourism to the economic development o...
Griffith visitors will be well informed with inspiration from the newest publication in Griffith, the My Griffith Guide. Set to launch on Tuesday 18th August, at McWilliam's Wines, this publication has raised the bar on tourism marketing. Colourful graphics, dynamic images and the professional presentation of this Guide bring Griffith into the hands of thousands of visitors to the Riverina. 
In a bid to encourage visitation to the Riverina through the accommodation search and booking engine WOTIF, Riverina Tourism have partnered with Riverina Wine Grapes Marketing Board to promote the romance of wine in a rural landscape.  This 4-week promotion across the nation is an investment of $50,000, expected to reach over 1.5 million potential travellers. It is scheduled to start on 24th August 2015. Riverina Tourism has welcomed the participation and dedicated management of the region's...
Riverina Localist is a recent initiative to encourage local businesses to make special offers for local Riverina residents to enjoy when they are out and about with their visiting friends and relatives. A current campaign for this VFR market is Reunite in the Riverina, asking locals to make the invitation to their friends and family to visit. All visits registered during the campaign period are eligible to WIN weekly regional hamper prizes, with the ultimate long lunch prize to be decided at...
FREE GUIDE FOR NSW TOURISM AND MAJOR EVENTS PROVIDES MORE OPPORTUNITIES AND SUPPORT RESOURCES   A free guide to support and help grow the NSW tourism and major events sector has been published today by Destination NSW, the NSW Government’s tourism and major events agency. Destination NSW Chief Executive Officer, Sandra Chipchase said that the Partner Opportunities with Destination NSW Prospectus July 2015 – June 2016 provides an excellent overview of the opportunities and resources available...